Underwear maker Triumph International has never shied away from cashing in on social or sporting affairs, producing goods marking the creation of a new baseball team, Japan’s energy saving ‘Warm Biz’ campaign and even the issue of postal privatisation. Now however it’s the more penetrating problem of the nation’s overall well-being.
Yet what may initially appear as a garment designed to rebuff possible rear-guard reconnaissance missions, is actually — and quite literally —about more productive forms of activity, namely halting the country’s falling birth rate; Triumph’s pioneering panties reading, ‘stop the birth rate decline’.
A drive that whilst hopefully successful, will not produce too many youngsters like the one pictured above.
Peter says
Here’s a related picture I found on the San Francisco Chronicle’s web site – http://www.sfgate.com/n/pictures/2006/05/10/babies5.jpg
Chris says
Surely the sign would have been better on the front of the underwear?
But I guess either way, a guy seeing that on the underwear of the woman he is about to sleep with probably isn’t going to stick around long enough to help solve the problem anyway…
Paul says
Chris, I think the idea is to stop backdoor transactions, accidental or otherwise, thus preventing falling birthrate. And a shitty cock.
Ross says
There’s about 6 billion people on earth, we don’t need anymore! How about adoption?
Screw all you want safely (making sure u won’t get a kid) and just adopt.