Rather disappointingly, most love hotel owners attempt to cloak their establishment’s short-stay shenanigans with bland and utterly unrelated names. Others go even further by endeavouring to give their business a higher worth, hinting at an almost principled pursuit.
Thankfully though there are exceptions, with this riverside retreat in particular making no bones whatsoever about its line of work.
(click image for bigger nob)
James says
Pure? Is that in Saitama? I swear I’ve seen that sign…
Lee says
Nah, it was in Tokyo. Around the Fussa/Akishima area.